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Getting started

What Marker CRM is, what it keeps, and where to start.

Marker CRM is a CRM and email marketing tool that runs inside your WordPress site. Your contacts, the emails you send them and the automations that look after them all live in your own database — nothing is copied to an outside service unless you connect one.

The Marker CRM dashboard, with contact growth and recent campaigns

  • Contacts — everyone you know, with tags, lists, custom fields, companies and a timeline of what they did.
  • Emails — one-off campaigns, sequences that send over days or weeks, and a block editor for writing them.
  • Automations — flows that start when something happens (a tag is added, someone signs up, an order is placed), wait, check, and act.
  • Reports and logs — what was sent, opened and clicked, by campaign and by contact.
  1. Install the plugin and open Marker CRM in your WordPress admin.
  2. Set up sending so your emails come from your own address.
  3. Bring in your contacts, or let them arrive from sign-ups and forms.
  4. Send your first campaign, or start an automation from a recipe.